branding, conceptual, digital design, graphic design

THIS FRAME

Nike, Inc. is the world’s largest supplier of athletic footwear, apparel, and sports equipment, with 2024 revenues of $51.36 billion. Founded in 1964 as Blue Ribbon Sports and rebranded in 1971, the Beaverton, Oregon-based company is known for its iconic Swoosh logo, "Just Do It" slogan, and brands like Jordan and Converse.

About the Project

This minimalist poster uses bold typography and a striking athletic visual to celebrate dedication and achievement. The frame around the image symbolizes years of effort and toil, not just a picture, while the short, powerful copy honors the journey behind every proud moment, speaking directly to athletes with clear, heartfelt inspiration.


Client:
Nike

The task:
Sports Campaign

YEAR:
2026

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